Generally, the earlier or Top ranked on the search results page the more recurrently a website appears in the search results list. The more visitors it will receive from the search engine’s users. Search Engine Optimization – SEO is the key factor responsible for this occurrence. Therefore, SEO can be defined as the process of affecting the online visibility of a website or a web page in a web search engine’s owing results and can be termed as “earned”, “unprocessed”, or “innate” results.
On-page SEO is the process of optimizing a particular web page so that it can be on the top of the search engine. And can earn more relevant traffic in search engines. In this process both the content and HTML source code of a page can be optimized. On-page SEO takes directly all measures within the website. Which help it reach to higher position in search ranking by optimizing its content, meta description, and even title tags as an instance
Off-page SEO usually includes strategies that make a website improve its position in the search engine result page. In this process, it is also very important to have significant inbound links from higher-ranked external websites. The process is highly interdependent with page search engine optimization.
Technical SEO is the process of ensuring that a website meets the technical requirements of modern search engines with the goal of improved organic rankings. Important elements of technical SEO include crawling, indexing, rendering, and website architecture
Local SEO is a search engine optimization (SEO) strategy that helps your business be more visible in local search results on Google. Any business that has a physical location or serves a geographic area can benefit from local SEO.